Privacy Policy 

We are pleased that you visit our websites and thank you for your interest in our company, our products and our websites. The protection of your privacy when using our websites is very important to us. Therefore, we act in accordance with applicable personal data protection and data security legislation.
Below you will find out for which websites this privacy policy applies, which data we collect, process and use, which information rights you have and much more. In order to answer your questions quickly and comprehensibly, we have designed our privacy policy in the form of questions and answers.

Who is responsible for this website?

Responsible for the following data collection and processing is the place named in the imprint.
For which websites does this privacy policy apply? This Privacy Policy applies to the use of the websites offered by LikeMeat GmbH and / or its subsidiaries (hereinafter referred to as “LikeMeat”) (hereinafter referred to as “LikeMeat Websites”). This Privacy Policy does not apply to the websites of other service providers to which LikeMeat websites refer only through a link.

What is personal data?

Personal data are individual details about personal or factual circumstances of a specific or identifiable natural person. For example, your name, address, account, passport or phone number, license plate number, e-mail address or IP number are personal information. On the other hand, data that are not personally identifiable makes it impossible to determine your actual identity. This includes, for example, information about which gender you are, which browser you use or which car brand you prefer

Do I stay anonymous when using the LikeMeat websites?

Yes. When using the LikeMeat websites, you remain anonymous as long as you do not voluntarily provide us with personal data. The only exception to this rule is the temporary automatic collection and storage of your IP number. For details, see below.

Are personal data automatically collected and processed?

Yes. Whenever you visit our web pages, we automatically collect information about which IP number is assigned to your computer, which browser and operating system you use, and which web pages you have viewed. The storage of this data takes place in so-called log files on the web server. Only the IP number belongs to personal data. To protect our computer systems against misuse, it is necessary to store the IP number of each visitor for a period of seven days. Legal basis is Art. 6 para. 1 lit. f) GDPR. If we also use the log files for the creation of user profiles, be it for the purpose of advertising, market research or the needs-based design of our websites, the IP numbers are anonymized in advance. Otherwise the IP numbers will be deleted from the logfiles. As a result, you will always remain anonymous when automatically collecting and temporarily storing your IP number.

Under which conditions are personal data otherwise collected, processed or used?

Incidentally, we collect, process or use personal data only if you voluntarily make it available to us and if it is also legally permissible or if you have given your consent. This usually happens when you contract with us online or make a request to us.

For what purpose is personal data collected, processed or used?

We only use the personal data provided by you for the purposes communicated or agreed upon, in other words generally according to Art. 6 para. 1 lit. b) GDPR for the preparation or fulfillment of the contract concluded with you or according to Art. 6 para. 1 lit. f) GDPR to answer your request.

Is personal data used for the purpose of advertising or market research?

Without your consent this is not the case. In some cases, to maintain customer relations with you, we may be interested in using your personal information for advertising, market research or other purposes. Of course, we will inform you in advance and in accordance with Art. 6 para. 1 lit. a) GDPR for your express consent.
Are personal data shared, sold or otherwise disclosed to third parties? Any transfer, sale or other transfer of your personal data to third parties will not take place, unless this is permitted under Art. 6 para. 1 lit. b) DSGVO is required for the purpose of executing the contract or you are required by Art. 6 para. 1 lit. a) DSGVO have expressly consented. For example, when ordering products, we may need to provide your address and order information to our suppliers

Can I also withdraw my consent?

Yes. At any time you have the opportunity to object to the intended purpose of your personal data agreed with the consent for the future. Please contact the office below.

Are cookies used on the LikeMeat websites?

We typically use so-called session cookies on the LikeMeat websites, which store technical session control data in your browser’s memory. These data are not personal and will be deleted at the latest when you close your browser. If, as an exception, we also wish to store personal data in a cookie, we will first of all register in accordance with Art. 6 para. 1 lit. a) DSGVO obtain your explicit consent.
Processing is based on Art. 6 para. 1 lit. f) DSGVO and in the interest to optimize the user guidance and to adapt the presentation of our website.

How can I generally prevent cookies from being stored on my computer?

Although cookies are only relevant for data protection law if personal data is stored in them, not a few Internet users are fundamentally skeptical about these small data packets. Therefore, we would like to point out that you can also protect yourself against storing cookies on your computer or view the contents of cookies. Current browsers provide you with various functions that you can use to find out more in the help of your browser. For example, set your Internet browser to automatically block all cookies or warn you before a cookie is saved. However, please note that this may result in a functional restriction in the use of the LikeMeat websites and websites of other service providers.

Data collection by Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses so-called “cookies”, text files that are stored on your computer. Google servers in the United States and stored there. However, if IP anonymisation is activated on this website, your IP address will be truncated by Google in a Member State of the European Union or in other contracting states of the European Economic Area Agreement.
Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. On behalf of the operator of this website, Google intends to use this information to evaluate the use of the website, to compile reports on website activity and to provide the website operator. The IP address provided by Google Analytics will not be merged with other Google information.

You can prevent the storage of cookies by a corresponding setting of your browser software; However, we point out that in this case you may not be able to use all the functions of this website in full. In addition, you may or may not make any use of the cookie link and install:

What do I need to know about LikeMeat companies’ Facebook / Instagram pages?

Some LikeMeat companies operate on official Facebook / Instagram page based on Art. 6 para. 1 lit. f) GDPR. We do not collect, store or process any personal data of our users on this site. Furthermore, no other data processing will be initiated or initiated by us. The data entered on our Facebook / Instagram pages, such as Comments, videos or pictures are never used or processed for any other purpose.

Facebook / Instagram uses so-called webtracking methods on these pages. Please be aware that it is not possible to use your profile data, for example, to evaluate your habits, personal relationships, preferences, etc. We have no influence on the processing of your data by Facebook.

Social media plugins

For reasons of data protection, we do not include social media plugins directly in our website. Therefore, when you visit our pages, no data will be sent to social media services such as Facebook, Twitter, Google+ or others. A profile formation by third parties is excluded. You still have the opportunity to share some of our content with one click on Facebook, Twitter, Google+ or other services. We use a social media plug-in that offers privacy-compliant settings. As a first step, the social media plug-in wants to provide all the data and features needed to display the social buttons from our web server. Only if you decide to share a post via the corresponding button and click on it, a data transfer to the operator of the respective social media service. In this case, data processing takes place on the basis of Art. 6 para. 1 lit. f DSGVO and in the interest of preserving your freedom of expression and of making our contributions more (jointly) divisible.

Social media plugins

LikeMeat takes the technical and organizational security measures to protect your personal data from loss and misuse. This saves your data in a secure operating environment that is inaccessible to the public. If you would like to contact LikeMeat by e-mail, please note that the confidentiality of the information provided is not guaranteed. The content of emails can – similar to postcards – be viewed by third parties. We therefore recommend that you send us confidential information only by post.

What rights do I have as a user of the websites?

When processing your personal data, the DSGVO grants you certain rights as a website user:

1. Right to information (Article 15 GDPR):
You have the right to ask for confirmation of the processing of your personal data; If this is the case, you have a right to information about these personal data and to the information listed in Article 15 GDPR.

2. Right to rectification and cancellation (Articles 16 and 17 GDPR):
You have the right to immediately request the correction of incorrect personal data concerning you and, if necessary, the completion of incomplete personal data.
You also have the right to demand that personal data relating to you be deleted immediately if one of the reasons listed in detail in Art. 17 GDPR is applicable, eg. For example, if the data is no longer needed for the purposes pursued.

3. Right to limitation of processing (Article 18 GDPR):
You have the right to demand the restriction of processing if one of the conditions listed in Art. 18 GDPR is met, eg. For example, if you have objected to processing for the duration of any examination.

4. Right to data portability (Article 20 GDPR):
In certain cases, which are listed in detail in Art. 20 GDPR, you have the right to receive your personal data concerning you in a structured, common and machine-readable format or to request the transmission of this data to a third party.

5. Right of objection (Art. 21 GDPR):
Are data based on Art. 6 para. 1 lit. (data processing for the protection of legitimate interests), you have the right to object to the processing at any time for reasons that arise from your particular situation. We then no longer process the personal data unless there are evidently compelling legitimate grounds for processing that outweigh the interests, rights and freedoms of the data subject, or the processing is for asserting, exercising or defending legal claims ,

6. Right of appeal to a supervisory authority
You have gem. Art. 77 DSGVO the right to complain to a supervisory authority if you consider that the processing of your data violates data protection regulations. In particular, the right of appeal may be invoked by a supervisory authority in the Member State of your place of residence, your place of work or the place of the alleged infringement.

Does this privacy policy change from time to time?

The rapid technological development of the Internet and the changes in the law in the area of ​​data protection mean that we have to adapt our privacy policy to the new requirements from time to time. Please observe the current privacy policy. This privacy policy has the status of 23.03.2018.

Whom can I contact?

If you want to assert your rights to information, have questions about this privacy policy or our privacy practices on the Web, please contact:

External Data Protection Officer

ePrivacy GmbH, represented by Prof. Dr. Christoph Bauer – Große Bleichen 21, 20354 Hamburg.

For all request concerning the security of your data you can contact our privacy team and data protection officer at

If you have a particularly sensitive request, please contact our data protection officer by postal mail.
The communication by email can always be flawed by security gaps.

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